Justin Lewis, the innovative founder of the tech startup Kugelblitz, draws on his extensive experience leading innovation teams at notable companies like BP, Tesla, and Google. He emphasizes the significant role of corporations in championing emerging technologies, advocating for a steady, incremental approach to development.
According to Lewis, the true power of technology lies in achieving a consistent 1% improvement each week, rather than chasing an unrealistic 50% breakthrough annually. This philosophy reflects a practical understanding of innovation; large leaps are often difficult to sustain, while small, continuous advancements can lead to profound long-term impact.
Throughout his career, Lewis has accumulated an impressive portfolio of 450 patents, showcasing his commitment to driving technological progress. His background in game design has uniquely equipped him with the ability to create engaging technology products. This experience has honed his insight into user engagement and the importance of appealing design, ensuring that the technology resonates with users.
Additionally, Lewis stresses the value of large corporations in providing extensive customer behavior data. This data is crucial for optimizing design and enhancing the user experience, as it allows creators to understand market demands and user preferences on a much larger scale.
Ultimately, Lewis believes that merging innovative thinking with practical application can lead to transformative technology that not only meets current needs but also anticipates future demands. As he looks to the future, his work at Kugelblitz seeks to embody this vision, pushing the boundaries of what is possible in tech development while remaining deeply attuned to user experience and data-driven decision-making.