Landbase Launches Transformative AI Platform for Sales and Marketing Automation
Landbase, an innovative startup, has officially exited stealth mode, securing $12.5 million in seed funding. The company has unveiled the world’s first “agentic AI” platform for go-to-market (GTM) strategies, poised to revolutionize how businesses approach customer acquisition and revenue generation.
Revolutionizing Sales and Marketing
Founded by Daniel Saks, co-founder of AppDirect, Landbase has introduced GTM-1 Omni, an advanced AI model that enhances marketing and sales outcomes by responding to performance feedback. “GTM-1 Omni can take action based on performance feedback, significantly increasing the chances of achieving better results,” Saks noted in an exclusive interview.
Initial testing indicates a remarkable sevenfold increase in conversion rates for outbound lead generation compared to traditional AI models. Saks highlighted the technology's unique advantage, stating, “We understand how recipients relate to messages from senders, enabling us to hyper-personalize communication in a way that feels human-like and significantly boosts success rates.”
Breaking Down Data Silos with an Integrated Solution
Landbase addresses a pressing challenge in today's business landscape: the prevalence of specialized software tools that create data silos and hinder operational efficiency. “Currently, businesses rely on countless tools across their sales and marketing teams, leading to fragmented decision-making,” Saks explained. “We’ve developed an all-in-one workflow tool that orchestrates actions based on our performance models, breaking down these silos.”
The company sets itself apart with a proprietary knowledge graph that integrates private firmographic data, individual profiles, and campaign performance metrics. This comprehensive approach enhances prediction and recommendation capabilities beyond those of models reliant solely on public data.
Agentic AI: Pioneering Business Transformation
Saks envisions Landbase as a catalyst for change within the AI landscape. “Generative AI was last year’s trend; next year will be dominated by agentic AI,” he said, emphasizing the transformative potential for businesses.
The seed funding round was co-led by A*, 8VC, and First Minute Capital, with additional participation from Inovia Capital, Picus Capital, and General Catalyst (La Famiglia). Landbase plans to utilize this investment to enhance its platform and accelerate market entry.
Navigating a competitive landscape of AI-driven sales and marketing tools, Landbase faces the challenge of consistently delivering measurable improvements in GTM performance across diverse industries.
As organizations increasingly seek to streamline operations and boost effectiveness, Landbase’s agentic AI platform holds promise for significant advancements—provided it meets its ambitious commitments. The upcoming months will be critical as Landbase transitions from stealth mode to active market engagement.