Tmall Genie New Product Launch: Experience the Future of AI for an Enriched Lifestyle

Alibaba Tmall Genie Launches Six New Smart Products: Ushering in a New Era of AI Home Living

On October 23, 2023, Alibaba Group's Tmall Genie and premium brand Wow launched six innovative products at a new product unveiling event. The lineup included the Wow Bestie Smart Version, the Wow Bestie Enjoy Version with customized editions by singer Zhou Shen, the Tmall Genie INSugar 6 Battery Edition, along with gift sets and blue sand color versions. Notably, the Wow Bestie Enjoy Version, featuring a 100Hz high refresh rate display, gained significant attention with a price of 2799 RMB. The event, themed “Smart Excellence, Enjoy a Wow Life,” aimed to enhance audio-visual performance, interaction, and smart applications using AI technology, promising a fresh home experience.

Enhanced Smart Experience: The Fusion of High Refresh Rates and AI Technology

Tmall Genie Product Director Jin Xian emphasized the shift in home entertainment and living trends towards a more human-centered, multi-scenario experience. In recent years, mobile smart screens have gained popularity among consumers, with data indicating that the number of online market brands in China reached 58 by August 2024.

The Wow Bestie Enjoy Version offers an unparalleled visual experience through its 100Hz refresh rate and self-developed Frameboost technology, delivering smooth visuals while prioritizing eye health. This model boasts a three-band sound system and panoramic audio tuning, providing users with a professional-level sound experience. With wireless connectivity to the Tmall Genie X6, users can easily set up a 5.1-channel surround sound system for a cinematic experience at home.

In terms of content services, the Wow Bestie Enjoy Version integrates multiple video resources and large-screen cloud viewing capabilities, supporting AI-powered personalized search and recommendations for easy access to quality content.

AI-Powered Home Assistant

With the continuous advancements in AI technology, the Wow Bestie Enjoy Version not only meets users' audio-visual needs but also addresses various aspects of home life, including shopping, food delivery, and fitness. Users can conveniently manage daily tasks and engage in lively conversations through AI-generated messages.

This device also supports diverse scenarios such as fitness, family interaction, and karaoke, with the Wow Smart Karaoke Microphone adding an element of fun to family entertainment. Moreover, parents can utilize its rich educational content to share valuable learning time with their children.

In the fitness domain, the Wow Bestie Enjoy Version provides over 1,400 courses, combining data monitoring and personalized training to serve as an ideal home fitness solution.

Introducing the Upgraded GenieOS 7.5 Operating System for Enhanced Smart Interaction

The launch event also introduced the upgraded GenieOS 7.5 operating system, which enhances overall fluidity and intelligence. This system integrates with the Tongyi large model, strengthening voice interactions and AI applications, resulting in a more natural user experience.

The Wow Bestie Enjoy Version effectively recognizes family members' usage habits and automatically adjusts display settings according to the content. These innovations make the device more user-friendly and smart in a home environment.

Exceptional Design and Battery Life

The design of the Wow Bestie Enjoy Version blends aesthetics with functionality, featuring a high screen-to-body ratio and adjustable viewing angles to cater to various user preferences. Additionally, the 7,500mAh battery ensures up to 12 days of standby time, making it suitable for multiple home usage scenarios.

During the event, Wow also unveiled the premium Wow Bestie Smart Version focused on superior audio-visual experiences and the portable INSugar 6 Battery Edition, further enhancing users' smart home environments.

Overall, the Wow Bestie product series revitalizes family life with its cost-effective pricing, intelligent design, and comprehensive content services. All new products are available across multiple channels, and Zhou Shen will bring more exciting surprises in future live broadcasts.

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