Whenever a company implements a security patch, it's often the employees who face workflow disruptions. But that’s changing. Atlanta-based Amplifier Security has emerged from stealth mode with a mission to bridge corporate security gaps using AI and human-in-the-loop automation. The startup also announced $3.3 million in pre-seed funding, led by Cota Capital and supported by various VCs and tech industry leaders, including founders from Slack, Skyflow, and Mercury.
While many tools exist to address security gaps in enterprises, Amplifier, founded by former BetterCloud executives Shreyas Sadalgi and Thomas Donnelly, is pioneering a self-healing approach. The company aims to create an environment where users can resolve common security issues independently—without disrupting their workflows.
Self-Healing Security with AI
Implementing enterprise-level security requires significant effort. Organizations typically utilize an extensive array of tools, but gaps in coverage and alerts often go unaddressed. Employees, preoccupied with their projects, frequently overlook security issues, resulting in a critical disconnect between the necessary actions and actual security efforts.
Many security teams address this last-mile challenge by attempting to guide employees, which can be inefficient at scale, or by forcing automated fixes that disrupt productivity. This approach can strain relationships between security teams and the wider workforce.
“Security tools and teams generally operate in the background, so engaging employees on security matters often feels intrusive,” Sadalgi explained. “The absence of real-time human engagement represents a missed opportunity to educate staff on the risks associated with each security finding. In today's hybrid work environment, where hyper-productivity is the goal, solving this issue at scale has become increasingly complex."
To meet this challenge, Sadalgi and Donnelly developed Amplifier, a SaaS platform that consolidates data from all of an organization's security tools. It uses AI-driven, personalized engagements to inform employees about their security gaps and guide them in resolving these issues without impacting their daily responsibilities.
At the heart of Amplifier’s solution are three components: a security data fabric, a security hub, and an engagement studio.
1. Security Data Fabric: This component integrates data from all security tools within an organization, creating a real-time security data graph that provides comprehensive visibility across employees and departments.
2. Security Hub: Utilizing the data graph, the security hub generates personalized security health scores and dashboards. This enables organizations to assess their overall security posture, tool coverage, and identify high-risk departments and users, complete with risk factors.
3. Engagement Studio: Once risks are identified, the engagement studio empowers security teams to create personalized interactions to assist users in addressing vulnerabilities at their convenience. Security administrators can customize messaging—selecting preferred channels like Slack, defining the tone, and determining reminder frequencies.
For users, these personalized engagements are delivered through Ampy, an AI copilot that combines conversational interaction with real-time insights from the security data fabric.
“Ampy interacts with employees similarly to how credit card companies verify suspicious transactions, guiding them through security protocols based on live data,” Sadalgi noted. “This personalized approach helps employees assess alerts and resolve security issues effectively.”
As a result, security teams can efficiently manage vulnerabilities without needing to chase down employees, while workers gain an accessible copilot for security assistance—empowering them to take timely actions without workflow interruptions. According to Sadalgi, this strategy allows companies to optimize their existing security tools and enhance their security culture to unprecedented levels.
Looking Ahead: Amplifier’s Future
Though recently launched, Amplifier has already collaborated with security teams across more than 15 companies to fine-tune its product. Seven of these partners, including Guardant Health, Skyflow, Instabase, Oscar Health, BetterCloud, and Zemoso, have already become early adopters.
While Sadalgi didn't disclose detailed use cases, he shared one instance where Amplifier enabled an organization to achieve a 87.94% success rate in compliance with security training. The platform identified 155 vulnerabilities, facilitating resolutions for over half of them through interactive engagement.
Moving forward, Amplifier plans to utilize its funding to expand its team and refine its product, aiming to attract more customers and compete with industry players like Zscaler-owned Avalor Security and Silk Security.
“Our strategy focuses on building a strong brand recognized among modern security practitioners at leading companies. This brand awareness fosters a community that drives peer-to-peer engagement and amplifies our solution's visibility,” Sadalgi concluded.
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