OpenAI has reached a significant milestone with one million paying business users across its ChatGPT Enterprise, Team, and Edu offerings. This marks a substantial increase from 600,000 users reported in April this year. In January, OpenAI's COO, Brad Lightcap, announced that ChatGPT Enterprise alone had attracted 150,000 users from 260 organizations since its launch.
Launched on August 28 of last year, ChatGPT Enterprise was followed by ChatGPT Team in January and ChatGPT Edu in May. ChatGPT Enterprise offers companies access to the latest model (currently GPT-4o), longer context windows, advanced data analysis, and customization features. Meanwhile, ChatGPT Team caters specifically to smaller groups within larger companies and small to medium-sized businesses, and ChatGPT Edu provides similar benefits tailored for educators and students.
Achieving one million users in just a year, particularly for paid products, is impressive. For context, the free version of ChatGPT reached 200 million users as of August this year.
The announcement of this milestone coincided with the launch of Claude Enterprise by competitor Anthropic, which offers significant features such as a 500,000 token context window and enhanced security for enterprises.
Growth in Diverse Markets
OpenAI noted that a substantial portion of its growth stems from international users and large organizations. More than half of the seats for Enterprise, Team, and Edu are located outside the U.S., with Germany, Japan, and the United Kingdom leading the way. The company highlighted partnerships with major institutions, including Arizona State University, Moderna, Rakuten, and Morgan Stanley.
Additionally, OpenAI reported that API usage has doubled since the introduction of GPT-4o mini in July, indicating an increasing interest in employing smaller models for specific applications. OpenAI previously stated that GPT-4o mini is the most cost-effective small model available on the market.
Boosting Productivity
Alongside user growth, OpenAI has begun to analyze how businesses are effectively leveraging its subscription products. A survey of 4,700 business users revealed that ChatGPT Enterprise, Team, and Edu have led to a 92% increase in productivity. Notably, 88% of respondents reported time savings, and 75% experienced enhanced creativity and innovation.
The primary applications of these tools in the business sector include research gathering, content drafting and editing, and ideation.
Similar surveys have shown that enterprises utilizing generative AI platforms are seeing considerable productivity and revenue growth. Google Cloud found that 74% of companies using at least one generative AI application achieved a return on investment within a year, with 45% reporting improved productivity, particularly in IT processes and overall staff efficiency.