CES 2025: Samsung’s AI-Powered Robot Ball with Projector Set to Launch in 2025

At CES 2020, Samsung unveiled Ballie, a home robot concept that captured imaginations. By CES 2024, Samsung had added a projector to stream content onto various surfaces. Now, at CES 2025 in Las Vegas, Samsung has announced the Ballie robot will be available in the U.S. this year.

Key Features

1. Local Information**: Provides details about local attractions, such as Las Vegas highlights.
2. Smart Home Integration**: Controls smart home devices through voice commands, including lighting.
3. Movie Projection**: Projects films like *Uncharted* onto walls and adjusts screen size on request.
4. Audio Quality**: Equipped with built-in speakers for high-quality sound.

User Interaction

Ballie responds to both voice commands and foot presses on virtual buttons. During a demo, when asked which wine pairs better with steak, Ballie used foot presses to ask follow-up questions and ultimately provided a recommendation. This seamless interaction is enabled by advanced cameras and sensors.

Competitive Landscape

Samsung faces competition from Amazon's Astro, a home robot powered by Alexa, currently available by exclusive invitation at $1,600. LG has shown interest in home robotics but hasn’t confirmed release dates. Meanwhile, Apple is rumored to be entering the smart home market soon.

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